Baby Boomer

Meaning & Definition

The term Baby Boomer describes an individual born from approximately 1946 to 1964, which coincides with the time of the large increase in population that followed WW2, often referred to as the ‘Baby Boom.’ Because many Baby Boomers are more experienced employees, they have developed a reputation for being hard workers who display a great deal of loyalty to their employers, and they tend to favour the type of work environment that is most clearly defined and structured. Additionally, many Baby Boomers are now filling senior-level positions or are nearing retirement.

Importance of the Baby Boomer:

• It provides in-depth knowledge of organisations as well as years of experience.
• Holds key positions in leadership, training and development, and decision-making.
• Will have a considerable impact on how workforce planning related to succession and retirement occurs.
• Helps provide balance for stability and long-term position for teams.
• Is also very significant in designing very inclusive HR and strategies for engaging older employees.

Legal Considerations

There are no specific laws that connect directly to this term.

The Workforce should have the following principles regarding their practices:

• Equal opportunity and non-discrimination
• Fair retirement and benefits
• Inclusion of age groups in performance and learning

Organisations must ensure that no employment-related decisions, including hiring, assessing performance, and terminating an individual, are based on an applicant’s or employee’s age.